How to get more handloom sarees orders via ONDC Network this festive season

The festive season this year is all set to witness a tremendous upswing in online shopping. The Indian ecommerce industry is expected to have a stronger festival season this year with a surge of 20% increase in online sales as compared to last year (source: inc42.com).

So, if you want to give a boost to the growth of your handloom saree business, it is the perfect time to make strategies for festive season sales. 

To increase the number of customers for your handloom sarees this festival season, sell on ONDC network. 

Or, if you are a handloom saree artisan, it's the best time to come online and discover your customers.

Wondering how the ONDC network helps to get more customers for your saree items and how can we get more orders during the festival season by selling on the ONDC network? 

Well, we have answers to all your questions. 

In this blog, we'll explore how the ONDC network helps to get more orders. We have also enlisted some strategies and tips to help you make the most of this platform and boost your sales.

Why sell handloom sarees on the ONDC network

The ONDC network provides nationwide visibility to sellers by fostering a non-discriminatory and democratic ecommerce ecosystem. Sell on ONDC network this festive season to witness tremendous growth in your online business.

Here are the reasons to sell handloom sarees and other products on the ONDC network: 

• Easy onboarding: It's quite easy to onboard on the ONDC network to sell on the open network. Any seller can easily register on the ONDC network using any ONDC network-connected seller app.
• Wider Reach: The ONDC network offers increased visibility, allowing handloom saree sellers to reach a larger and more diverse customer base.
• Direct contact with buyers: The ONDC network enables sellers to connect directly with their customers. Selling on the ONDC network eliminates the need for third-party marketplaces.
• Control on business: Selling on the ONDC network enables sellers to have complete control of their business. Sellers can set their own prices, festive season deals, discounts, coupons, etc to boost profit. 
• Increased profit: Sellers sell directly on the ONDC network. They do not need to pay commissions to third parties which leads to increased profit for them.
• On-network logistics partners: The ONDC network provides 20+ on-network logistic partners that offer discounted shipping rates to sellers.  
• Access to Analytics: Sellers can access data and analytics on customer behavior, which help them to tailor their product offerings and marketing strategies.
• Boost customer trust:  As the ONDC network is backed by the Government of India, it increases the level of trust among customers.
• Customer Support: The ONDC-network connected sellers app like Mystore offers customer support services to ensure a reliable point of contact for assistance.

Selling handloom sarees on the ONDC network can enhance the accessibility, visibility, and overall business prospects for sellers. The ONDC network provides customers with a convenient and non-discriminatory setup for sellers to increase their brand identity and maximize profit. 

Expert tips to boost your handloom saree orders during this festive season

1. Create Festive Collections: Design and promote special handloom saree collections exclusively for the festive season to develop customer interest.
2. Engaging Social Media: Use visually appealing content on Social Media platforms like Facebook, Instagram, and Twitter to showcase your handloom sarees. Leverage trending festive hashtags like #festive, #festiveseason,  #festivemood, #festivedeals, #festivesales, #festivesarees #festivegifts, etc.
3. Discounts and Offers: Offer festive discounts or bundle deals to attract price-sensitive shoppers or shoppers who have been waiting for a long time to get handloom sarees at discounted rates.
4. Email Marketing: Send out festive-themed emails with images of your handloom saree collections and exclusive offers.
5. Festive Giveaways and Contests: Organize social media contests and giveaways to increase engagement and expand your reach.
6. Responsive Customer Support: Ensure quick responses to customer inquiries to address any concerns promptly.
7. Shipping and Return Policies: Clearly communicate your shipping and return policies to boost confidence in potential buyers.
8. Create Festive Collections: Design and promote special handloom saree collections exclusively for the festive season to pique customer interest.
9. Personalization: Offer customization options for customers who want unique handloom sarees tailored to their preferences.
10. SEO Optimization: Implement SEO techniques to increase the discoverability of your products on the ONDC network. Use relevant keywords in product descriptions.

By implementing these strategies, you can boost your handloom saree orders and make the most of the festive season.

Why choose Mystore Seller app to increase your festive season sales on ONDC network

Mystore Seller app provides amazing features for ONDC network sellers to maximize their order growth not only in the festive season but throughout the year.

Here are some outstanding features of Mystore that make it the first choice for ONDC-network registered sellers: 

Feature-rich admin

Mystore Seller app offers a feature-rich admin which makes it easy for sellers to manage their business (orders, invoices, logistics, return-refund, etc). Even a novice seller or a seller who knows only the basics of using a mobile phone can easily set up their business on the ONDC network.

Zero subscription cost

The seller app by Mystore does not charge any subscription cost or fixed monthly or yearly charge to sell on ONDC network. Sellers only have to pay 1-2% of commission for every product sold through Mystore.

Own seller page

 Mystore provides an individual seller page to each seller. All the products of a particular seller are displayed on their seller page. It helps a seller to retain their customers. Mystore Seller app also offers a unique QR code to each seller using which buyers can directly reach out to their favorite customers in no time. 

Multilingual admin panel

Mystore Seller app simplifies the process of selling on the ONDC network with a multilingual admin panel. The Mystore’s multilingual admin panel supports Hindi, English, and Kannada languages. It helps sellers to get customers from diverse Indian people.

Multi-level security

The seller app from Mystore is a PCI-DSS-compliant app that provides multilevel security for sellers and their customers. 

Flexibility in choosing logistic partners

Mystore enables sellers to use on-network logistic partners of the ONDC network. Sellers can seamlessly check the charges of each logistic partner in real time to optimize the shipping cost.  Alternatively, sellers can also use their preferred off-network logistic partners and manage the delivery with Mystore’s admin panel.

The ONDC network seller app from Mystore offers a feature-rich experience for sellers on the ONDC network. Mystore Seller app through its amazing features, enables sellers to empower their business on the Digital landscape and get customers across the country.

Steps to sell handloom sarees on ONDC network using Mystore Seller App

Mystore seller app is your go-to place if you want to maximize your sales this festive season. It is quite easy to manage your business and sell on the ONDC network with Mystore.

Here are the steps to sell on ONDC network in a seamless way:

1. Download the Mystore Seller app to register on ONDC network

• Download the Mystore Seller App from the Google Play Store (for Android) or the App store (for iOS) 
• Create a seller account by providing all the required details. It includes your business name, email ID, GSTIN number, and bank account details

2. List your collection of handloom sarees to the Mystore seller app

• Add your handloom sarees to Mystore that will be discoverable in pan-India 
• Provide complete details of the product
• Include high-quality images, descriptions, pricing, and other relevant information for each saree

3. Set festive season offers on your handloom sarees

• Select the sarees on which you want to offer festive deals
• Set deals and offers on the selected items
• Offer personalized deals and coupons to attract more customers

4. Manage orders

• Monitor incoming orders through the app
• Accept, process, and fulfill orders in a timely manner

5. Choose ONDC's on-network logistic partners or a trusted off-network logistic

• To fulfill the order, select a reliable logistics partner
• Choose from 20+ on-network logistic partners from the ONDC network to get a discount on Shipping
• You can also go with your preferred off-network logistics if they are more profitable for you

6. Get Payment after order fulfillment

• On the Mystore Seller app, you will get your payment after a certain number of days.

The payment cycle of Mystore goes this way:

Sellers are paid on Friday.

For non-returnable items: Payment will received on the nearest Friday from order fulfilment day + 2 days.

For eg. If the order is received by the customer on 12 Oct, the payment will be done in your account on 20 October ( nearest Friday of 14 Oct (12 Oct + 2 days =14th October) ie 20 Oct)

For returnable items: For returnable items, the amount will be credited to your account on the nearest Friday to order fulfilment day + returnable time period + 2 days.

For instance, if the order is received by the customer on 12 October and the returnable time period is 7 days, the payment will be done on 27 Oct (nearest Friday of 14 Oct +7 days + 2 days)

That’s all! 

Follow these simple steps to sell on ONDC network with ease using Mystore seller app.

Conclusion

The growth of online shopping for handloom saree increases tremendously in the festive seasons. So, plan ahead of time to increase your orders for handloom sarees. 

Sell on ONDC network to increase the visibility of your festive deals, discounts, and coupons to the pan India customers. If you have not registered on the ONDC network yet, do it now to not miss out on any order this festive season. 

Register on the ONDC network using the Mystore Seller app now.