The buzz around the government's initiative has reached a fever pitch, and it's not just the merchants excited to see what the novel initiative has in store for them.
That's because while the ONDC network will undoubtedly make it easier for sellers to enter new markets and gain nationwide product visibility, the buyers will also benefit from having access to all vendors and product catalogs in one place. Using a fully-compatible multilingual ONDC network buyer app like Mystore, buyers can shop directly from pan-India merchants and make hassle-free transactions.
In addition to seamless connectivity with all participating vendors, the Mystore buyer app provides customers with the added benefits of an optimized buying experience. How? With its rich "multi-seller cart" support.
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Why do buyers prefer a multi-seller cart?
From a buyer's perspective, a multi-seller cart offers buyers a convenient e-commerce experience by enabling them to purchase products or services from multiple ONDC network-onboarded sellers in one transaction. Mystore buyer app helps pan-India buyers to access a vast collection of products from different vendors and pay from them in one swoop!
Here's how Mystore - India's leading multilingual ONDC network buyer app benefits online buyers looking for an optimal shopping experience:
Ease of shopping
Perhaps the most obvious benefit of multi-seller shopping is that buyers can access a wider range of products and services. ONDC network has millions of products in store and a multi-vendor cart support only makes the entire shopping journey easier by bringing the entire online bazaar (with all the sellers inside of it) to the buyer’s fingertips. What's more, customers get the convenience of shopping from multiple registered vendors without the hassle of making multiple transactions separately.
The Mystore buyer app enables customers to conveniently search multiple online retailers, discover their favorite items from India’s leading brands, add products from merchants into a single cart, and make payments collectively for all purchases!
Better customer engagement
ONDC network serves as a unified marketplace where a large number of merchants can make their products available while buyers get the luxury of having all their shopping needs under one roof. Having multiple vendor and product options in a single place saves time and effort.
Checkout is the most challenging part of the sales funnel, where merchants can lose their customer’s interest. However, a seamless checkout experience via Mystore buyer app’s multi-seller cart functionality will keep them engaged with your e-store. This is highly attractive to modern buyers and increases the overall customer satisfaction rate.
Chances of more impulsive buys
Online shoppers often find themselves buying goods at the spur of the moment. With Mystore's multi-vendor cart solution, buyers can add products from multiple ONDC network-registered vendors and pay for them collectively and satisfy their shopping cravings. As a result, the chances of selling more products through impulsive shopping significantly increase.
With Mystore buyer app, merchants can capture additional sales from buyers who may be browsing without the intent to buy. Offering a shopping experience that buyers can’t live without encourages them to make more purchases, and that’s the multi-seller cart feature proves to be a win-win for ONDC network sellers and buyers.
Frictionless Checkout Experience
When trying to win over your customers, offering them quick and secure transactions can make a world of difference. However, transactions gets complicated when you buy products from different merchants and have to pay separately for individual services. Having to submit their credit card details, shipping address, etc, per order, your customers will not feel inclined to return in the future.
In addition, multi-vendor checkout via Mystore buyer app also adds a sense of security as customers can be more confident that their card and personal details are fully protected against potential theft/fraud. By making the checkout process fast, seamless, and secure, Mystore buyer app helps businesses improve their brand loyalty.
Improved chances of repeat order
A multi-vendor shopping cart feature helps businesses get repeated orders from customers as it provides them with the flexibility to complete multiple orders in a single transaction. The added convenience of shopping through Mystore buyer app increases the likelihood of customers returning in the future. The less information that needs to be added when completing a transaction, the better, and the more customers feel encouraged to reorder.
Not only that, giving direct access to multiple ONDC network-connected sellers will surely keep customers coming back for more. And who knows? Happy customers may even recommend your business to others :)
Final Takeaway
Mystore buyer app offers customers the ability to quickly find and buy goods or services, manage their orders, and track the status of their transactions. Furthermore, buyers can conveniently reach out to sellers with an integrated query system directly from the app interface.
Also, your customers get the added convenience of shopping in their native language via a multilingual ONDC network buyer app. (Note: Mystore currently supports three Indian languages - English, Hindi, and Kannada).
Impressed? Recommend the feature-rich Mystore buyer app to your customers today and give them the best shopping experience imaginable on the ONDC network!