5 benefits of selling Ayurvedic skincare products on ONDC network

The overall demand for ayurveda skincare products skyrocketed during and after the COVID-19 pandemic. 

Wondering why? 

Well, in a world full of skincare products, people are more inclined towards safe, organic, and cruelty-free products. 

Well, that doesn’t come as a surprise, right?

Meaning now is just the right time to move your skincare business to the digital world with a pan-India presence. 

Wonder how to go about it?

How will you survive the cut-throat competition?

How will you capture the new markets and take your business toward profitability?

Simple - With the ONDC network

The novel step by the Indian government enables all small and medium businesses\retailers to set up their product catalog and cater to a vast audience. 

Keep reading the space ahead for a clearer picture of how to sell on ONDC network.

How is ONDC network a blessing for Indian sellers

The ONDC network offers a level playing field for all ayurveda and skincare sellers to make their presence in the Indian e-commerce market. As a network participant of the open platform, you get access to various resources like a network of logistics partners, tech, and payment solutions. 

With all resources available to you at your fingertips, you can seamlessly leverage the NPs and run your day-to-day business activities hassle-free. Committed to increasing the profit margins, you as a seller do not need to worry about the hefty commission costs, preferential treatments, engagement barriers, etc. on ONDC network. 

Benefits of selling ayurveda products on ONDC network

The talk of the town, ONDC network is all set to revolutionize online selling in India. The most important factor of selling your skincare products on the platform is that you can do business without being hassled by intermediaries or disruptive aggregators. Sellers, SMBs, and brands can have a seamless and inclusive onboarding experience with an intuitive seller app like the Mystore seller app. 

Offers a wider market

Customers are today buying more and more ayurvedic products online, thanks to the stupendous growth of the skincare industry in recent times. And since the customers are online, going on digital sales channels such as ONDC network provides the sellers with an opportunity to reach a wider market.  

The ONDC network-connected Mystore seller app helps the sellers’ register on the network and widen their market share. As you register your presence on the network and catalog your skincare products, you become discoverable by customers all over India. You can quickly expand to newer cities and also leverage hyperlocal deliveries to attract new customers and accelerate your business growth.

Leverage m-commerce 

Did you know that mobile devices account for 71% of retail traffic and 61% of orders? Yes, that’s the path of purchase in 2023. 

When you register your skincare products on the open platform via the Mystore seller app, you can easily leverage m commerce. Built on mobile-first technology, Mystore seller interface offers easy and wide discoverability on mobile devices giving you an edge over your competitors. With the mobile admin interface, you can also manage your business on the go. 

Simplify the buying experience

Every customer loves a seamless personalized shopping experience in this age of hyper-personalization. 78% of the customers tend to repeat purchases when they get personalized shopping experiences and buyer journeys. To sell Ayurveda products online with a touch of personalization, you need to get better access to buyer behavior and their taste of choice. 

The Mysore Seller app allows you to experiment with new ideas based on your interactions with the customers. You can seamlessly include products based on your buyer’s preferences and offer them a fulfilling buying journey. When you offer a smooth buying experience with advanced search and navigation features, you motivate your customers to buy more frequently. 

Experiment with product and market mix

As a skincare products seller, offline or online, you need to get a good understanding of the customer demands and preferences. As you plan to experiment with product or market mix, you encounter limitations in the offline store whereas, in an online store you can be experimentative and try out a variety of new product mixes for your customers.

However, you need a feature-rich ONDC network-connected seller app like the Mystore seller app that can give you a comprehensive order and product management solutions to implement changes like uploading new product catalogs quickly. 

Increases brand visibility

Well, there’s no second guessing to the fact that the ayurveda sellers can increase their brand visibility by going online. As you create your presence in the ecommerce market, you put your brand in front of millions of buyers. 

With the feature-rich Mystore seller app for ONDC network, you get a host of built-in tools that help you promote your brand on multiple channels in the online market. With an increased brand visibility, you can successfully carve a niche for yourself in the skincare digital space. 

Conclusion

ONDC network is just the right launching pad for your ayurveda and skincare products business. With the open network initiative set to bring disruptive changes in the buying and selling process of the small and medium sellers, you can kick start your online journey at no additional costs. 

The Mystore-seller interface for ONDC network is designed on cutting-edge mobile-first next-gen tech stack that makes selling skincare or ayurveda products quick and hassle-free. The Mystore seller app is an easy-to-use interface that helps you manage your day-to-day business activities seamlessly. 

Ready to boost your ayurveda business by registering on the Mystore seller app?