10 Growth-Hacking Strategies for D2C Brands Joining ONDC Network ( And How Mystore Helps)

In just two years of its launch, the ONDC (Open Network for Digital Commerce) Network is reshaping ecommerce in India, creating unparalleled opportunities for brands to reach new markets and grow their business. 

Launched with the aim to democratize eCommerce, the open network is offering unprecedented opportunities for D2C brands to explore new markets and channels. The ONDC Network is not only enabling D2C enterprises to capitalize on the booming eCommerce potential in Tier I cities. It is also unlocking untapped growth in the rapidly evolving Tier II and aspiring Tier III+ markets and empowering businesses to expand their reach, diversify revenue streams, and build meaningful connections with consumers across the country.

Simply put, when brands sell on ONDC Network,  they get an opportunity to break free from platform limitations, connect with buyers nationwide, and thrive in a competitive ecommerce market.

But unlocking the full potential of ONDC Network requires more than just joining the network—it demands the right strategies and tools. That’s where Mystore Seller App for D2C steps in. Mystore gives direct-to-consumer enterprises all the features and tools they need to set their brand apart in a highly competitive market.

Ready to dive in and learn the growth hacks? 

How to Accelerate Your Brand’s Growth With Mystore Seller App For D2C and ONDC Network

D2C market in India is all poised to register a 15X growth from 2015 to 2025 reaching $100 billion from a meagre $33.1 billion. From personal care to fashion and apparel, electronics, furniture, and beauty and cosmetics, each industry has a potential to thrive in this booming market by leveraging innovative digital tools and platforms. 

Image title: 10 growth-hacking strategies for D2C brands using Mystore ONDC Network App For enterprises

With the Mystore Seller App for D2C and ONDC Network, brands can unlock opportunities like never before. Let’s explore 10 growth-hacking strategies for D2C brands and see how Mystore makes them a reality!

1. Tap into New Markets 

Think the ONDC Network is just another eCommerce marketplace for listing and selling products? Think again! It’s more than just selling—it’s about unlocking new horizons and reaching audiences you never imagined possible. With access to 600+ cities and sales graphs frequently breaching previous records, the ONDC Network is a unique ecommerce setup connects you with customers across India and offers a diverse ecosystem of sellers and service providers. This open network creates unparalleled opportunities to experiment, innovate, and grow your brand like never before.

With Mystore ONDC Network App for enterprises, your brand can seamlessly integrate with the ONDC network and tap into a diverse customer base across India, including those in underserved and remote regions. No need for hefty infrastructure investments or complex setups—Mystore does the heavy lifting for you. Imagine effortlessly setting up your ONDC Network connected store and reaching customers in bustling metros and far-flung villages, all while leveraging Mystore’s inherent scalability and flexibility for setting your brand apart. Mystore ensures your enterprise is ready to unlock new markets with ease, making expansion not just a possibility but a reality. 

2. Solidify Brand Presence 

Your brand deserves to shine, no matter where you sell. But how can your brand stand out in a market saturated with competitors in every segment? Retaining your brand identity and unique offerings while connecting with buyers through the open network is a challenge that concerns many D2C brands.

With Mystore, creating a strong brand presence on the ONDC network is not just possible—it’s seamless. Want your store to look and feel uniquely yours? Mystore lets you connect your own domain and customize your store's design, ensuring it perfectly aligns with your brand identity and creates brand recall. 

What’s more, you also get a unique QR code for your brand page and each product. Know what’s the benefit, your customers can directly land on your page or product and your brand shines through, bypassing all the competition.

Need to cater to diverse locations? Mystore Seller App for D2C brands comes with location-based sub-store solution to help you manage hyperlocal storefronts with ease, giving you the flexibility to tailor your offerings for specific regions. Whether it's standing out in a competitive market or building trust with a consistent brand experience, Mystore empowers your enterprise to make an unforgettable impression everywhere it goes.

3. Mobile Apps for Wider Reach

In today’s fast-paced digital world, having a mobile app is no longer optional—it’s a critical growth driver. If your D2C brand isn’t mobile-ready, you’re missing out on a massive opportunity to connect with a broader audience. Mobile apps provide unparalleled convenience, empowering your customers to shop, browse, and engage with your brand anytime, anywhere. Also, with majority of Indians beyond Tier I and Tier II cities using mobile as their only medium to shop online, it is essential for your business to have a solid brand presence on the mobile channel.

With Mystore, adding a mobile sales channel for your business is easy and seamless. Mystore enables you to create ONDC-compliant Android and iOS apps in no time. With apps that leverage the inherent features of mcommerce you can offer a personalized, fast, and engaging shopping experience to your customers. 

From intuitive navigation and push notifications to instant checkouts and seamless browsing, these apps are designed to enhance customer satisfaction and drive higher conversions. Mystore ensures that your business is ready to sell on ONDC Network and tap into the growing mobile audience effortlessly, expanding your reach and boosting your brand’s visibility. From seamless navigation to personalized shopping experiences, Mystore helps your brand stay connected and relevant in the mobile-first era. 

4. Customize Your Storefront for Regional Appeal

Did you know;

• 57% of Indian internet users prefer to use the internet in Indic languages
• 43.63% of the total population in India speaks Hindi, followed by Bengali and Marathi
• 2X+ increase in Indic language users on internet from 2011 to 2024
• 68% of the buyers prefer to interact with businesses in their native language

The data clearly underscores that any brand aiming for growth in India's diverse market must connect with buyers in their native language.

Imagine your customers landing on your store and instantly feeling, “This is made for me!” From building multilingual storefronts to customizable storefront design that instantly connects with your buyers, Mystore makes it happen effortlessly. 

From offering content in regional Indian languages to highlighting region-specific festive sales in store design, with Mystore Seller App for D2C, you can tweak themes, layouts, and banners effortlessly. Mystore helps your brand connect deeply with local audiences, creating personalized shopping experiences that resonate with customers and build loyalty. With Mystore, your store doesn’t just sell—it speaks the language of your customers.

5. Optimize Product Listings with AI-Enabled Solutions

Having a rich catalog is only the first step to keeping your brand and products memorable to buyers. To truly make an impact, you need product descriptions that act as conversion magnets and catalogs designed to gently nudge buyers toward the "Buy" button. 

But how do you achieve this?

Mystore Seller App for D2C makes it easy for you with AI-driven product listing and cataloging tools. From generating optimized product titles and descriptions for faster and granular search matches to enhancing SERP rankings, Mystore’s AI solutions ensure your offerings are always in the spotlight. 

On top of it, smart catalog enhancements like HSN code matching make managing large inventories a breeze. Mystore also offers the feature to create customisable catalogs that come with clickable links and can be shared across multiple digital channels like emails, WhatsApp, etc. The result? Better visibility, higher engagement, and more conversions through channels you never imagined could be turned commerce-enabled. With Mystore you won’t just sell on ONDC Network, your products will be impossible to miss.

6. Implement Effective Marketing Strategies

When planning your D2C brand’s growth, one of the first priorities is to devise strategies that accelerate progress. While it may sound straightforward, achieving strategic growth is far from a cakewalk.

That’s where Mystore steps in to simplify the process and make it effortless. Whether you are entering into a new region or planning a festive promotion, Mystore’s built-in marketing tools are designed to handle it all with ease.

With an SEO-ready platform, your store is primed to rank higher in searches, ensuring better visibility for your products. Want to entice buyers with amazing deals? Mystore’s powerful discount engine helps you craft irresistible offers that catch attention and drive conversions.

Looking to take things up a notch? Mystore ONDC Network app for enterprises seamlessly integrates with your favorite marketing tools, enabling you to create campaigns that truly resonate with your audience. From boosting visibility to increasing sales, Mystore ensures every marketing strategy you implement delivers results.

7. Leverage On-Network and Off-Network Logistics

The sure shot way to hack growth for your D2C brand is to reach new locations by streamlining your fulfilment chain. But delivering to diverse locations, especially the hinterland can be a logistical nightmare if you do not have the right logistics providers at your disposal.

Delivering to diverse locations doesn’t have to be a hassle and Mystore leverages ONDC Network’s inherent capabilities and its advanced solutions to simplify and amplify logistics for your enterprise. 

With Mystore Seller App for D2C, you can optimise your shipping costs and time and switch between 15+ ONDC network logistics partners or connect with your off-network delivery partners. Mystore integrates seamlessly with off-network logistics too, giving you the freedom to choose what fits your business best.

From real-time shipping rates to live tracking updates, Mystore keeps your order fulfillment smooth and hassle-free. Its hybrid logistics approach lets you deliver faster, smarter, and more cost-effectively, ensuring your customers stay delighted while your operations remain efficient. 

Simplifying fulfilment further, Mystore gives you one-click WhatsApp fulfilment solution to simplify order management for your teams by enabling them to handle pickups and deliveries directly through WhatsApp. With the Mystore Seller App for enterprises, you can receive WhatsApp notifications, create shipments, schedule pickups, and track delivery updates seamlessly via WhatsApp. Needless to say, with strong, streamlined, and optimised logistics your D2C brand has everything you need to hack growth.

8. Secure and Simplified Payments For Faster Conversions

When it comes to online shopping, trust at checkout can make or break a sale. Visitors will leave your D2C brand store if they are not assured about the trustworthiness of your store and payment options. With customer experience being the battleground, your business needs to have signals and support that not only make payments a breeze but also infuse trust in your brand. 

Mystore Seller App for D2C not only offers a secure platform to shop on but also streamlines payments to ensure your customers feel confident and secure every time they hit the "Buy" button.

Mystore is PCI-DSS compliant and integrates with multiple payment gateways, offering your customers a wide range of options, including UPI, netbanking, EMI, wallets, credit/debit cards, and more. This flexibility not only boosts customer confidence but also helps reduce cart abandonment, paving the way for smoother conversions.

With  Mystore’s multiple seamless and secure payment options, conversions are quick and easy. Such experiences make every transaction feel effortless, turning one-time buyers into loyal customers and helping your business build a loyal customer base that keeps coming back for more. 

9. Streamline Operations for Scalability

Wonder how streamlined operations can fuel your D2C brand’s growth? For starters, they make your processes smarter, faster, and far more efficient. By optimizing workflows, you are not just saving time, you’re uncovering and fixing gaps that could be holding your brand back. Transparent operations also empower you to spot inefficiencies and fine-tune strategies in real time.

With Mystore, streamlining operations becomes easy and effortless. From unified order and inventory management to seamless data integration across systems, the Mystore Seller App for D2C ensures every part of your business works in perfect sync. Your teams get an intuitive, feature-rich and standardised admin panel that makes cross-team collaborations and decision making transparent and standardised. 

With Mystore, managing your orders, inventory, and marketing from a unified dashboard feels effortless. Got multiple locations? Mystore syncs it all, making multi-location management a breeze. Want to save time? Bulk management tools let you handle repetitive tasks in seconds. The best part? Mystore’s 300+ API integrations connect your existing systems seamlessly, ensuring smooth data flow and efficient processes.

Efficient operations mean more time to experiment, scale, and grow. With Mystore, your D2C brand isn’t just ready to scale—it’s ready to thrive.

10. Data-Driven Strategies With Analytics and Reporting

Data is modern day GOLD! For D2C brands, data rich insights are the secret sauce to unlocking growth. The right insights help you understand your customers, fine-tune your offerings, and outsmart the competition. With detailed, transparent, and actionable data, you can spot trends, identify gaps, and craft strategies that deliver results.

Mystore takes analytics to the next level, giving you a powerful dashboard packed with insights. From sales performance to customer logs and best-performing products, most frequent buyers’, and more, Mystore’s analytics make decision-making easy and effective. With such detailed insights, you can easily identify which products or locations need attention and take action to build a solid brand presence. 

Also, Mystore Seller App for D2C integrates seamlessly with analytics tools like Google Analytics and other tools of your choice to give you a goldmine of data for strategic growth.

When you have the data and know how to use it, your enterprise business can make calculated moves that establish you as a market leader. With Mystore built-in analytics support your business is positioned to make smarter, sharper, and results-oriented decisions.

Conclusion

The ONDC Network is reshaping the ecommerce landscape in India, creating endless opportunities for D2C brands to expand their reach and tap into untapped markets. But to truly thrive in this dynamic ecosystem, brands need more than just access—they need the right tools to unlock the full potential of the open network. That’s where Mystore steps in as the ultimate growth partner for D2C enterprises.

With its advanced features, seamless integrations, and tailored solutions, Mystore empowers your brand to scale effortlessly, streamline operations, and deliver unparalleled customer experiences. From tapping new markets to leveraging data-driven insights, Mystore ensures your brand is ready to lead in the competitive eCommerce space.

Ready to accelerate your brand’s growth? Explore Mystore Seller App for D2C today and redefine what’s possible for your business on the ONDC Network!