How Does ONDC network Plan to Democratize Digital Commerce in India

We bet you have come across the much celebrated open network for online selling - ONDC network! 

The open network is a hot topic in the Indian ecommerce landscape and plans to democratize online selling. 

Wondering how?

Let us understand the nuances of the open portal, like how to sell on ONDC network, how it benefits the sellers, how to register on ONDC network etc. 

What is the objective of ONDC network

The Open Network is a novel initiative by the Government of India (GoI) designed to facilitate online selling for all small and medium sized businesses with much ease. ONDC network has provided a level playing field to sellers all across the country eliminating the need to depend on giant monopolistic marketplaces. The sellers can now discover millions of buyers through the ONDC network chain of stores and create their own individual brand presence.  

ONDC network is set to provide equal access to all participants in the ecommerce marketplace from retailers, vendors, and customers to logistics partners. Sellers or merchants can seamlessly start selling on the open network by registering on a comprehensive ONDC network-compliant seller interface like the Mystore seller app. 

What are the challenges of going online for SMBs

Small and medium businesses have faced a lot many challenges while going online in recent years. From being a prey to giant monopolistic marketplaces to lack of resources, sellers have always been reluctant to join the Indian ecommerce market. Let us look at few of the challenges of going online for small sellers:

• Paucity of one stop ecommerce solution that can help the sellers manage their end-to-end online journey from building store to managing, marketing, payments and order fulfilment
• Steep learning curve of doing business online
• Trouble understanding the complex paperwork and adhering to mandatory business rules to sell online 
• Costly to pay commissions/subscription charges even if there’s no sales or less sales as compared to other months
• Predatory malpractice by giant monopolistic marketplaces

However, when sellers decide to sell on ONDC network, they are able to carry their business operations with much ease and target millions of buyers from across the country. 

How does sellers benefit when they sell on ONDC network

By selling on the government backed initiative, ONDC network, sellers can look beyond the big marketplaces and establish themselves and their brands in the Indian ecommerce market. When sellers register on ONDC network, they can enjoy a seamless offline to online transition and get access to a wider customer base. Let us look at the benefits sellers can enjoy as they sell on ONDC network:

• Simple, one-time registration to sell or buy using the ONDC network ecommerce set up
• Access millions of customers with no additional efforts required to sell on ONDC network
• Go to the market in record time with end-to-end ecommerce solutions from Mystore
• Break-free of high commission rates and monopolistic practices of giant marketplaces
• Maximize the marketing ROI using the in-built marketing tools from Mystore
• Leverage m commerce with the cutting edge m commerce solutions from Mystore seller app
• Reach far-off towns and cities with hyperlocal deliveries using ONDC network-approved logistics partners
• Do business on their own terms with an autonomy to decide the return and refund rules, delivery time etc
• Access to data-driven analytics for strategic business growth
• Build portable reputation that can be carried from one seller app to another throughout the open network

The ONDC network is set to revolutionize online selling in the Indian ecommerce market with the host of advantages and features it brings to the table. 

How can merchants start selling on ONDC network

To sell on ONDC network is a piece of cake. Even novice sellers with no prior experience or knowledge of selling online can quickly register on ONDC network and start their online journey. Let us understand the process of selling on ONDC network in few simple steps:

• Create their account on Mystore seller app by filling in the GSTIN and bank details 
• Upload their products to be discovered by millions of buyers
• Start getting orders from customers pan-India 
• Align your shipping and logistics for smooth and quick nationwide deliveries
• Get your payments in your chosen bank account

With the robust ONDC network-compliant seller interface, the Mystore seller app, sellers from across all industries can future-proof their business. 

What are the top features of Mystore seller app for ONDC network

Mystore seller app comes with a host of features and tools to help SMBs grow their business and widen their customer base. Built on advanced technology, Mystore offers an easy-to-use admin dashboard with built-in tools to migrate products from your current ecommerce platform to the ONDC network seller platform. 

Let us look at the top 10 features of Mystore:

• Easy-to-use ONDC network India website login for sellers
• Based on a pay-as-you-go model where sellers do not need to pay any upfront costs
• Sell on ONDC network in no time making products available and discoverable to customers all over India 
• Built on mobile-first technology to offer frictionless and fast checkouts on mobile devices
• Helps sellers build high-performance online stores 
• Built on latest tech-stack which includes MEAN stack and MACH (Microservices, API-first, Cloud-native, Headless) architecture
• Seamless integrations with a host of third-party apps and service providers
• Built-in marketing tools and a host of marketing integrations to streamline paid and organic campaigns
• Built on a PCI DSS-compliant platform that helps build secure and reliable online stores
• Seamless migration from other platforms with Mystore’s built-in tools

With a gamut of advanced features and tools from the Mystore seller app, Indian sellers across all industries can quickly sell on ONDC network.

Conclusion

There is no denying that the ONDC network initiative is going to democratize digital commerce in India in many varied ways. By offering equal selling opportunities to sell on ONDC network to the sellers pan-India, the open network will bring disruptive changes to the Indian ecommerce landscape. 

The Mystore seller app helps sellers drive sales and manage their business easily with its handy features and tools. Sellers can quickly register on ONDC network, update their bank details, upload their products, align shipping partners and start getting orders on the platform. 

Sounds exciting, right? Register to explore the Mystore seller app now.